Jacques Genin :: Pâtisserie/Chocolaterie, Part II

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Jacques Genin :: Pastry Shop Paris, Part II

Most shops have a specialty, whether that’s pastries, chocolates, or confections. Sure, they might offer-up all three, but they tend to have a focus at which they excel and some satellite offerings that are, at best, mediocre. Jacques Genin, however, is a master of all three disciplines. That’s why he’s always my #1 recommendation for where to get your sweet fix in Paris. There is no other shop with such a variety of stellar work.

What makes the Jacques Genin legend even more remarkable is that he has no formal training in pastry, chocolate or candy. He’s simply a savant. Like Mozart was to music or Newton was to mathematics, Monsieur Genin possesses an innate and profound understanding of the materials with which he works. In fact, to taste his macadamia caramel or to savor his aneth chocolate is to experience the mind of God.

Jacques Genin :: Pastry Shop Paris, Part II

In the very top shot, you can see a view from inside the chocolate case, where his sublime ganaches stretch out to a distant, glowing horizon. People often think that section of the wall is lit, but no, it’s just the radiant brilliance of the chocolates themselves.

Directly above is a wider view of the main case. There are 28 tins of 36 chocolates each there. That’s just about 1,000 pieces – aka $1500 worth of chocolate. And knowing how the master works, it’s all incredibly fresh – much having been made less than 24 hours earlier. I believe his usual prescription is to make sure you eat whatever you purchase within 3 days, to ensure optimal freshness. I usually down mine in 3 minutes, just to be on the safe side.

Below you can see an extra tin of his lime praline pieces, which are hard to make out in the photo above. Rather than crowd either the main chocolate or pastry cases, Monsieur Genin will occasionally set such “bonus material” on one of the counters. I can’t complain. There’s nothing wrong with an overflowing abundance of perfection.

Jacques Genin :: Pastry Shop Paris, Part II

When you purchase chocolates in the master’s shop, the salesperson always has a very particular way to arrange the pieces. There’s an artistry to every box – something Monsieur Genin dictates. Here you can see three réglisse pieces (white/orange stripes) that were put in on the diagonal, two Chataignier honey pieces (yellow scalloping) that flank the center of the north-south position, and then there’s a basil piece being placed there, yet-to-be-set with three others that will aesthetically complete the box. I’m not kidding either; every box you buy will have the chocolates arranged in a beautiful pattern. Monsieur Genin ensures excellence at every step.

Jacques Genin :: Pastry Shop Paris, Part II

Soak in the below – another gorgeous expanse of chocolates. And what’s interesting to me is that it’s all made with Valrhona couvertures. There’s apparently no Domori, Felchlin or anything else. Despite that self-imposed limit, he manages an amazing range to the character of all the pieces.

Jacques Genin :: Pastry Shop Paris, Part II

Anyone who’s had these knows exactly what they are. Yes, the mango-passion caramels. Arguably Monsieur Genin’s most famous . . . anything. Even though I have other caramels, pastries and chocolates in his shop that I love more, I still bought these on almost every visit. They are perfect 10s on the 0-10 scale. I had to walk out with various ultra-perfect 11s, 12s, 13s, and 14s on that same scale, but I couldn’t pass up standard 10-out-of-10 perfection. Many would actually argue these are the greatest pure candy ever conceived.

Jacques Genin :: Pastry Shop Paris, Part II

And what do we have here? Chocolate caramels? Yum. Do I have the recipe for these? Yes. Will I share it with you here? No, I don’t have permission. But I can tell you it’s just five ingredients and that the end product is sublime.

Jacques Genin :: Pastry Shop Paris, Part II

And here we have the macadamia caramels – the most fantastic of all the master’s caramels. And I’m not even a macadamia nut fan, in general; I’d way rather eat pistachios, almonds, Brazil nuts and others on their own. But in the master’s hands . . . the macadamia nut is king. Truth be told, the actual awesomeness does vary, depending on the excellence of the macadamia nuts used in that day’s batch. I purchased these compulsively, and the flavor ranges from delicious to life-altering. When the nuts are perfect, these caramels are the finest thing in the entire shop – which is saying a lot.

Jacques Genin :: Pastry Shop Paris, Part II

Look at this sweet carpet of pâtes de fruits! Banana, mango, pineapple, blood orange, apricot and raspberry! They’re all stellar. Banana is notably extra excellent. And pineapple and apricot and notably super extra incredibly excellent. I literally believe they improve upon nature itself.

Jacques Genin :: Pastry Shop Paris, Part II

Until you have one, you have no idea how tender the thing is. Most chefs make their pâtes de fruits super chewy – aka disappointing. But you can almost “bite” one of Monsieur Genin’s pieces in half with just the pressure of your lips. It’s surreal.

Jacques Genin :: Pastry Shop Paris, Part II

Apricot pâte de fruit close-up. They’re so incredibly expensive, but it’s worth every centime.

Jacques Genin :: Pastry Shop Paris, Part II

One last view here of the pâtes de fruits – now with his Mirabelle flavor in the foreground. Available for only a short time each summer, they’re so good.

Jacques Genin :: Pastry Shop Paris, Part II

The Master also makes various candies – most easily purchased in this Mosaïque grab-bag format that sits alongside his gigantic rochers.

Jacques Genin :: Pastry Shop Paris, Part II

In yesterday’s post, I mentioned the 144-count gift tins. Here’s a close-up of two of them sitting side-by-side . . .

Jacques Genin :: Pastry Shop Paris, Part II

And here’s a view from above just one. It’s like a field of chocolate that never ends . . .

Jacques Genin :: Pastry Shop Paris, Part II

So there you go. Did you enjoy soaking in Monsieur Genin’s caramels, pâtes de fruits and chocolates? Ready to book your flight to Paris yet? If you’re somehow still not convinced, stay tuned for Friday, when we’ll sit down in the boutique for “pastry lunch”. That should finally put you over the edge.

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32 Responses to “ Jacques Genin :: Pâtisserie/Chocolaterie, Part II ”

  1. Dave says:

    Are all of his chocolates square? Does he ave any other shapes or molds?

  2. Marie Arden says:

    Hi :
    Just love learning the behind the scenes. Will you be doing any posts on the Easter windows? I always wish I could be in Paris at Easter. Do they make anything for Easter that we do not do here?

    • Sadly, I will not be in Paris during Easter time this year. But I was there last year. I can't say too much is different, but when I was in Eastern France at Easter time, they were very big into these cake/brioche lamb shapes in all the shops. A couple shops in Paris had their own little celebratory piece, but I wouldn't say any of them were traditional or showing up in other shops. Someone obviously needs a to start a kooky Parisian pastry Easter tradition.

  3. Silvia says:

    I've already booked my flight for next saturday. I'm accustomed to stay there for at least 2 months, but unfortunately this time it would be only for 2 weeks. So these days I'm all diving in your archives and taking notes. Oh, my, two weeks aren't enough for so many pastries/and cheeses/ I would like to try.

    • Well, of course my Top 38 Best Pastries list should be helpful – and my Top 12 Best Pastry Shops list, too. But, yes, scouring past entries is more fun! As for cheese, I always like to recommend a visit to Androuet at 37 Rue de Verneuil. They're certainly one of the best, and they happen to have my favorite version of my favorite cheese, La boulette d'Avesnes. It's a very spicy and strong cow's milk cheese — from a tiny village in the way far north of France. I love getting a baguette tradition from Gerard Mulot (the closest good baguette to my apartment there) and spreading the cheese on slices of it. Just don't touch it with your hands; it's among the stinkiest of stinky cheeses.

  4. Karen says:

    A small trip to Paris from my humdrum cubicle in Missouri this morning – great post and lovely photos! Thanks Adam!

    • Glad I could enliven a humdrum Missouri morning. It's a gross rainy day here in DC, so even I'm enjoying the escape of the photos. I'm also starving, so I want to get back there and eat everything asap.

  5. Vincent says:

    Love the line about consuming the chocolates within 3 days, but you consume them within 3 minutes.

    • I wouldn't want to disrepect the master's work by letting the chocolates go bad or anything, right? THis coming year, I'm going to try and savor them a little more … maybe take 30 minutes to go through a box of 9. Such a challenge.

  6. Taylor says:

    This is spectacular!
    I’m visiting Italy this summer and I’m trying to schedule a side trip to Paris to visit shops like Monsieur Genin’s. Would the beginning or end of June be better suited to experience more seasonal flavors?
    Thanks!

  7. Maria says:

    I went to the Jacques Genin patisserie and asked for forty or so chocolates and the salesman dumped them into two small plastic bags like the Patrick Roger shop does. I thought he would arrange them nicely in a box like Hugo and Victor does, but no, he did not. When I got back to America, my Hugo and Victor chocolates were pristine, but my Genin chocolates looked a little battered.

    • I wonder who it was that did that. I'm sure if Monsieur Genin had seen that happening, he would have flipped out. I'll have to ask the folks there why they would ever bag the chocolates like that. They have 36 piece tins, so I'd imagine they'd have given you one of those and then maybe a 9 piece box. Oh my. But glad to hear your Hugo & Victor experience went well; they love their boxes there.

  8. melissabedinger says:

    I feel like an actual pervert coveting these beautiful creations, haha! Thank you for making this place as vivid as possible for those who are awaiting their next trip!

  9. Anna says:

    "What makes the Jacques Genin legend even more remarkable is that he has no formal training in pastry, chocolate or candy."
    I just read an article about his career path and it's incredible ! That makes me admire him and the beauty of his work even more, if possible. He should be an example, a model for any pastry cook !

    • Exactly. I think it would be amazing to do a documentary or biography about him. And what's really cool is that I'm told he really encourages young people in his business. I think since he had such a rough start as a 12-year-old kid making it on his own, he makes sure other youngsters have great opportunities … so that they can avoid some of the crazy stuff he went through.

      • Anna says:

        It must be so interesting to learn pastry with someone like him ! I wish I had an apprenticeship supervisor (don't know the correct english term for "maître d'apprentissage") like him !

        • He'd be pretty amazing. He even has a confisseur he loved so much that he's forcing him to learn pastry on-the-job.

          As for the English translation of your phrase there . . . we often don't have good/exact matches. That's why I like French better ;) The best I could suggest would be "mentor" in English.

  10. Katherine says:

    I love, love, love your photos. Thank you so much for posting these. There isn't a way to buy these chocolates from afar, I imagine?

    • No, Monsieur Genin is very particular about the state of his chocolates, so he doesn't like to ship them. I often think that if i ever moved to Frane full-time and started a business, one of the services would be shipping Monsieur Genin's work to people … for a hefty fee ;) One day. Sorry I don't have better news for now.

  11. Jacob says:

    Thanks Adam, because of you, i'm planning for a Paris trip this June!!! So looking forward to all the pastries. But… god… its gonna cost me… By the way, at the rate you are eating, can i know how much you are spending?

    • I'm glad I have inspired a trip! You are going to love it. And, yeah, it can get a little pricey. I mean, I'm crazy, so I eat these pastries (and candy and hot chocolate) all day every day, so I easily spend 40 euros on just that. But if you by one pastry at a time, the average one from one of the better shops costs between 5 and 7 euros. Macarons are about 1.50 to 2 euros each. And you can always fill up on baguettes, which are like 1.25 euro, and then save pastry time for special parts of the day.

  12. Barbara says:

    Is it wrong that I want to go there and recreate the scene from Chocolat where Alfred Molina's character crawls into the display and rolls around while gorging himself on chocolate?

    • I think that sounds totally rational. At some point this spring, I'm supposed to go visit Hugo & Victor's new chocolate facility outside of Paris, so I'm planning on just diving into vats of melted chocolate. It would be impolite of me not to.

  13. Victoria says:

    How much is it for the pate de fruits and the 144ct chocolate tin? It would be so wonderful to be able to learn from him…

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